Top 10 Full Service Digital Marketing Agencies

If you’re looking to increase traffic to your website and to your storefront while also increasing ROI and revenue, digital marketing is the answer.

Internet marketing refers to the strategies that are used in order to help your business grow online. These strategies include SEO, PPC, content marketing, social media marketing, and email marketing – just to name a few. In order to make the most of your Internet marketing campaign though, it’s smart to find an agency that does it all.

When you work with a full-service digital marketing agency, you’ll have a seamless plan that works together. The agency will know and understand your business and therefore, be able to accomplish your goals with numerous strategies.

These 10 full service digital agencies guide you through every step of your online marketing journey and craft the perfect campaign for your advertising needs.

 

 

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WebFX is based in Harrisburg, PA, and their work is driven by their passion for their industry. With over 200 marketing specialists on staff, they’ve clocked a combined total of over 1.6 million hours of expertise. WebFX takes clients through the complete journey of conceptualizing, implementing, and tracking a marketing strategy that suits a client’s specific needs. With this strategy, they’ve produced over 3 million leads for their clients. They offer services that allow a business to grow including SEO, PPC, email marketing, social media marketing, reputation management, website design, user experience design, and more. They’ve impressed clients like Wheeler CAT, Cleveland Brothers, Ceramcor, CJ Pony Parts, and Havahart.

Viget invites clients with a unique proposition. “Have an unsolvable problem or audacious idea? We’d love to hear about it.” Their services start with the planning a careful procedure for solving that impossible problem. They also use analytics to track that problem and help businesses flourish online. They offer research and testing, content strategy and product strategy at the beginning of the campaign to ensure that they understand their client’s brand and goal. Some additional services they offer include brand and identity awareness, user experience, content development, illustration, application development, content management, and mobile apps. Viget has worked with the World Wildlife Fund, Dick’s Sporting Goods, Wildlife Conservation Society, Chronicle of Higher Education, and Shure.

360i is “powered by curiosity,” which allows them to constantly improve digital marketing strategies for their clients. They understand that social culture influences how people respond to marketing, and they understand that in order to learn, you have to ask. This means that in every marketing campaign they provide, they think about the ways that customers respond to their clients’ marketing strategies and they’ll ask questions to arrive at the perfect solution for marketing any given brand. First, they give clients insight into their options for a digital marketing campaign. After planning, they’ll recommend strategies that will achieve a client’s unique goals. Those strategies include digital media solutions, social media campaigns, video production, photo production, SEO, PPC, holistic search management, and more. Finally, they provide analytics support to give clients insight into what strategies work and what strategies don’t. In doing so, it allows them to virtually create the perfect marketing campaign for their clients, which include Canon, Christopher and Dana Reeve Foundation, HBO and Oscar Mayer.

 

Rank Company  Location  Website
1WebFXHarrisburg, PAGO TO SITE
2VigetWashington, D.C. | Durham, NC, Boulder, COGO TO SITE
3360iNew York, NYGO TO SITE
4R2integratedSilicon Valley | New York, NY | Seattle, WA | Baltimore, MDGO TO SITE
5Top Spot Internet MarketingHouston, TXGO TO SITE
6Lift InteractiveEdmonton Alberta, CanadaGO TO SITE
7Blue Fountain MediaNew York, NYGO TO SITE
8AMP AgencyBoston, MA | New York, NY | Los Angeles, CA | Seattle, WAGO TO SITE
9AD:60Brooklyn, NY | Chapel Hill, NCGO TO SITE
10JellyfishBaltimore, MDGO TO SITE

What services does a full-service digital marketing agency offer?

Full-service digital agencies offer a wide variety of strategies to help grow your business. Check out some of the most popular services a full-service agency offers.

1. Search engine optimization (SEO)

SEO is one of the most popular digital marketing strategies because it is one of the most effective. It’s also a service that is offered at nearly every full-service digital marketing company.

The strategy itself works to increase your ranking in search engine results pages, which increases clicks to your websites, boosts conversions, and even increases your revenue year over year. Your digital agency will work with you determine target keywords, content topics, and so much more to help make your SEO campaign a success.

2. Pay-per-click advertising (PPC)

PPC is another extremely popular digital marketing strategy since it yields almost immediate results and is very cost-effective.

PPC works on a bidding system. You simply choose a keyword that you want to place an ad for, and bid on it. Your competition will likely  be bidding on the same or similar keywords, so it’s important that your bid is more than theirs. If you don’t win the auction, your ad won’t be placed in search results.

The best thing about PPC ads is that you’ll see immediate traffic to your website if your ad does appear in search engines, and you’ll decide exactly how much you pay since the strategy works on bids that you choose.

3. Social media marketing

Social media marketing is another strategy offered by most full-service digital agencies.

It is so popular because it builds brand awareness while also guiding users back to your website. Your agency will work with you to learn more about your brand to determine exactly how to appeal to target customers so that your social platforms work as a lead magnet.

Most full-service agencies offer social media marketing strategies for platforms like Facebook, Twitter, Instagram, Pinterest, LinkedIn, and more.

4. Email marketing

For ever dollar you spend on email marketing, you’ll get around $44 dollars back. Email marketing is one of the most popular strategies offered by full-service digital marketing agencies because of its high ROI, its ability to increase brand awareness, and the many personalization options.

Email marketing lets interested users know more about your business, offer coupons, and even customized information. Full-service agencies will help you craft the perfect emails for your target audience to help you earn more traffic to your website, while increasing brand awareness.

5. Web design

Your website provides a place for interested users to learn more about your business, your products and services, and even make purchases online. Without a beautiful, effective website, you could find yourself missing out on tons of leads.

That’s why full-service digital marketing agencies offer web design to ensure that your marketing strategies come full circle.

How to choose the perfect full-service digital agency

With so many full-service agencies out there, it can be hard to find one to best fit your business. Here are a few tips to finding the perfect fit.

1. If they say full service, they should provide full service

One thing to remember when choosing the best agency is that full service truly means full service. Agencies that label themselves as such should provide a helping hand in every stage of campaign development – from start to finish.

Not only that, but they should provide more than just one strategy. They should be a powerhouse of multiple strategies and services that work together to help make your business better with Internet marketing campaigns. True full-service agencies provide strategies like SEO and PPC, but they also provide design services, content services, and more.

2. The best agencies are a partner

Look for a company that will work side-by-side with your business to first come up with the best possible plan of action for your marketing campaign. They should be transparent with their plans, pricing, and implementation so that you always understand the next plan of action.

They should always inform you about next steps in your campaign, and you should always feel like you’re in the loop. The best agencies will look at you as a partner, not just a client.

3. They don’t just stop at providing services

After implementing the marketing strategies you’ve selected, the agencies services shouldn’t stop there – they should offer analytics to ensure that your campaign is performing to the best of its ability.

Without analytics, there’s no way to know how your implemented strategies are working, and if you’re unsure of those metrics, your strategies are essentially useless. When you know how your campaigns are performing, you’ll also have an idea of how you can tweak them to make them perform better.

The best agencies will always provide analytics and monitoring with their services.

4. They have tons of testimonials

Testimonials are real-life statements about how previous clients felt working with an agency.

Before committing to a full-service agency, be sure to check out their testimonials to see what other clients have to say about their service and their work. This can give you beneficial insights into the agency and help you make the most informed decision.

The best agencies will have hundreds of testimonials.

Be sure to do these things before committing to a full-service agency

If you’re ready to sign on the dotted line, there are a few things to consider before doing so.

1. Do extensive research

You’ll be doing a disservice to your own business if you don’t do extensive research on many full-service agencies. In doing so, you’ll be able to determine which is best for your budget, who offers the services you’re interested in, and who will fit best with your business overall.

2. Read the terms of service

Sometimes, agencies can sneak things into their fine print that you might not agree with. If you want to be sure that you have the best experience with an agency, be sure to read all the terms of service and fine print before signing on the dotted line.

3. Talk to them on the phone or in person

Talking via email gets the job done, but in order to really get to know an agency, you should be sure to talk to them on the phone or meet with them in person before signing off. This will allow you to ask any outstanding questions that you may have, and get a feel for their personality. Do you feel like you will work well with your representative? Do your personalities work well together? These are all things to consider when meeting with your potential agency.

We hope that our list of top full-service agencies and tips to finding the perfect one help you find your ideal business match! Happy marketing!