2018 List of Best Digital PR Agencies

Digital PR is one of the newest and most complex forms of marketing in the world.

It includes old-school principles about the best ways for companies to reach their public, but it all takes place on new forms of media that require lots of technical skills and knowledge.

That’s what makes these firms so impressive. They’ve all combined the old principles with the new technology to create incredible PR campaigns that the world has never seen before.

These are the best digital PR agencies in the world. If you need an agency partner for your business, start your search here.

The Best Digital PR Agencies in 2018

Check out our list of the 50 best digital PR agencies in 2018. These agencies are among the the best in the world, and they’re practically guaranteed to have a growth solution for any goal your business has.

Rank Grade  Company Price Level City/State Employees Website
199%Ogilvy & Mather$$$$$New York, NY100+GO TO SITE
299%Bluetext$$$$$Washington, D.C.100+GO TO SITE
398%5W Public Relations$$$$New York, NY51-100GO TO SITE
498%Landis Communications, Inc.$$$$$San Francisco, CA11-25GO TO SITE
596%Walker Sands$$$Chicago, IL51-100GO TO SITE
694%Coyne$$$Parsippany, NJ51-100GO TO SITE
793%Schneider Associates$$$$$Boston, MA51-100GO TO SITE
893%Racepoint Global$$$$$Boston, MA26-50GO TO SITE
993%Marketing Maven$$$$New York, NY51-100GO TO SITE
1088%Blaze PR$$$$$Santa Monica, CA51-100GO TO SITE
1186%Kaplow$$$$New York, NY51-100GO TO SITE
1285%Kyne$$$$New York, NY11-25GO TO SITE
1385%Status Labs$$$$Austin, TX11-25GO TO SITE
1483%Affect$$$$$New York, NY11-25GO TO SITE
1582%Pan Communications$$$$Boston, MA100+GO TO SITE
1682%360 PR$$$$$Boston, MA51-100GO TO SITE
1780%Davies$$$$Santa Barbara, CA100+GO TO SITE
1876%Geben Communication$$$Columbus, OH51-100GO TO SITE
1974%Super Cool Creative$$$$$Los Angeles, CA51-100GO TO SITE
2074%The W2O Group$$$New York, NY100+GO TO SITE
2174%Lewis PR$$$$$Boston, MA26-50GO TO SITE
2273%Diffusion$$$$$London, UK100+GO TO SITE
2373%LSB$$Madison, WI26-50GO TO SITE
2471%Boardroom Communications, Inc.$$$$$Ft. Lauderdale, FL100+GO TO SITE
2570%Feintuch Communications$$$$New York, NY51-100GO TO SITE
2670%Didit Communications$$$Mineola26-50GO TO SITE
2769%PR Girl Inc.$$$$New York, NY26-50GO TO SITE
2868%Crosby$$$$$Annapolis, MD51-100GO TO SITE
2967%Gregory FCA$$$$Ardmore, PA51-100GO TO SITE
3065%Taylor$$$$$New York, NY100+GO TO SITE
3164%Hemsworth Communications$$$Ft. Lauderdale, FL26-50GO TO SITE
3264%Global Strategy Group$$$$$New York, NY51-100GO TO SITE
3362%Wordwrite Communications, LLC$$$$Pittsburgh, PA100+GO TO SITE
3460%Moxie Communications Group$$$New York, NY51-100GO TO SITE
3560%French|West|Vaughan$$$$Raleigh, NC51-100GO TO SITE
3659%Cooperkatz & Company, Inc.$$$New York, NY51-100GO TO SITE
3758%Gatesman+Dave$$$Pittsburgh, PA26-50GO TO SITE
3857%Inflexion Interactive$$$$Hoboken, NJ51-100GO TO SITE
3957%Supermoon$$$$$Santa Monica, CA51-100GO TO SITE
4056%Bliss Integrated Communication$$$$New York, NY100+GO TO SITE
4156%Shift Communications$$$Newton, MA51-100GO TO SITE
4255%Cooney Waters Unlimited$$$$$New York, NY100+GO TO SITE
4354%Finn Partners$$$$$New York, NY100+GO TO SITE
4454%Digital Surgeons$$$$New Haven, CT100+GO TO SITE
4552%Branded3$$$$$London, UK100+GO TO SITE
4651%72 and Sunny$$$$Los Angeles, CA51-100GO TO SITE
4750%Media Kitchen$$$New York, NY100+GO TO SITE
4848%The Hoffman Agency$$$$$San Jose, CA51-100GO TO SITE
4946%Boostability$$$Lehi, UT51-100GO TO SITE
5045%Cerrell$$$$$Los Angeles, CA100+GO TO SITE

Ogilvy & Mather

With an impressive 450 offices around the world, Ogilvy & Mather is one of the oldest marketing and advertising companies around.

O&M’s main goal is to bring their clients’ brands to life with the use of brand identity creation, retail design, and retail space design.

In addition, they also provide their client with marketing in the areas of experiential, digital and search, and also offer user engagement services and analytics.

5W Public Relations

5W Public relations works with every niche from beauty to government relations.

Based in New York City, 5W offers marketing solutions including strategic planning, digital marketing, social media marketing, reputation management, brand positioning, and more.

Their goal is to make sure that their clients’ brands’ are one step ahead of the competition, and use industry research and professional analysis to do so.

Bluetext

Based in Washington, D.C., Bluetext offer a seemingly endless list of marketing services.

They offer their marketing solutions to both B2B and B2C companies in numerous niches.

Not only are they known for their marketing services that include SEO, social media marketing, public relations, and content marketing, but they also offer design services that include 3D design, web design and web development.

How do I know what digital PR agency is right for me?

With so many options, it’s hard to narrow down exactly what digital PR agency will be the best for your company. However, there are a few key things to consider before signing a contract.

1. Location

It may not seem like a big deal, however,  if you prefer to meet and regularly chat in person with the agency representatives working on the PR for your company, location is important. You should look to see what agencies are within a decent traveling range to ensure that you can meet them as often as you choose.

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It’s not always necessary to meet in person – but if you’d feel better personally meeting your representative, location is something to consider.

2. Budget

Budget is one of the most important things to consider when choosing a digital PR agency.

When you start your search, you should set a budget and stick to it. Otherwise, you could end up with unnecessary financial burdens. PR services can fit a variety of budgets – the important thing is that you stick with yours.

Ask up front what each agency charges for the services you’re interested in if it’s not posted on their website. They should be able to give you a fairly straightforward answer, and if they can’t you can probably assume that there will be hidden fees.

3. Personality & offerings

Before deciding on a digital PR agency, you should always talk to a representative either in-person or over the phone. You should also compile a list of questions prior to your conversation, about things that matter to you. For example – you’ll want to make sure they offer all the PR services you’re looking for. But beyond service questions, you’ll want to make sure their agency is a good fit for your company.

You should generally get a feel for how they operate as a company, how they feel about their clients, and how they interact as a whole. This will give you a good idea about the personality of the company and help you decide whether or not they’ll be a good fit to work with.

After considering these three main pain-points, you should be able to decide on a digital PR agency that will work perfectly with your company.

Qualities of the best digital PR agencies

With so many options, it’s hard to determine exactly what digital PR agency will work best for you. Here are some qualities that you should look out for when deciding what agency is the best for you.

1. They have lots of testimonials

Testimonials are when previous clients voluntarily talk about the amazing experience they’ve had with an agency. Typically, agencies will post testimonials on their website, and the more they have the better. You should look for a PR agency that has hundreds of testimonials.

Not only does this mean that they’re well-liked by their clients, but it also means they’ve been around long enough to accumulate tons of testimonials.

2. They’ve been around for a while

Speaking of being around long enough to accumulate tons of testimonials, you’ll want to find an agency that’s been in the marketing sphere for a while. A while doesn’t mean a year or so, we’re talking a few years at the very least.

When a PR agency has been around for years, it means they’ve had their ups and downs and provided their services for tons of clients, and have done it well enough to still be around.

An agency that’s just starting out likely doesn’t have the experience needed to create amazing PR campaigns.

3. They’re transparent

Transparency is key because it lets potential clients know that there aren’t any hidden agendas, fees, or costs. The best PR agencies will be transparent about everything from campaign results to the cost of your campaign.

The best agencies will even post their pricing online. This is a true sentiment to an agency’s transparency and it means that you’ll never see hidden fees or costs. The best agencies post their pricing because they want you to know whether or not they make a good fit for you in terms of budget.

They’ll also be transparent about your goals – if they’re too lofty, they’ll let you know. You never want to pair with an agency that says their services can yield results in just a weeks time, for example. The best PR agencies will be honest with you about your goals and whether or not they’re feasible.

Interested in more agencies?

If you want to check out more rankings, take a look at our list of the best digital marketing agencies!

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